Seller Agreement

This Agreement covers all seller types on eMarket:

• Platform Farmers, farmers registered on the e-Poultry app or web dashboard who access eMarket via SSO. Their listings may auto-sync from farm batch data.
• Independent Farmers, farmers who register directly on eMarket without an existing e-Poultry account.
• Processors / Abattoirs, businesses that process or add value to poultry products (dressed chicken, cuts, etc.).
• Agro-Dealers, dealers selling farm inputs such as feeds, medications, vaccines, and equipment.
• Agro-Vets, licensed veterinary service providers offering health products and consultancy.
• Extension Officers, qualified agricultural extension officers offering advisory, training, and field services to farmers.
• Aggregators, businesses that pool produce from multiple farmers for consolidated sales.

• You must register using your real name and a valid, active Kenyan mobile number.
• Business sellers (processors, agro-dealers) must provide their business name, county, and a brief description of their business.
• Extension officers and agro-vets must provide their professional registration or licence number where requested.
• One phone number may only be associated with one seller account.
• You are responsible for all activity conducted under your account.
• You must notify us immediately if your account is compromised: support@e-poultry.com

All listings must:

• Accurately describe the product, species, quantity, age, condition, and location.
• State the price per unit clearly in Kenyan Shillings (KES).
• Include a real, current photo wherever possible. Photos must show the actual product being sold, not stock images.
• Reflect stock actually available at the time of listing. Listings must be updated or removed promptly when stock changes.
• For extension services: include a clear description of the service offered, coverage area, qualifications, and any applicable fee.

Listings must NOT:

• Contain phone numbers, WhatsApp links, or external URLs in the title or description - this circumvents the contact unlock system and is a violation.
• Misrepresent breed, age, weight, health status, or source.
• Be duplicates of other active listings on the platform.
• Advertise products you do not own or do not have authority to sell.
• Contain misleading claims such as "guaranteed delivery", "certified organic", or similar unless you have documentation to support the claim.

The following may not be listed on eMarket:

• Diseased, condemned, or unlicensed poultry or poultry products.
• Products that violate Kenya Veterinary Board, KEBS, or KEPHIS regulations.
• Stolen goods or goods obtained by fraud.
• Unregistered veterinary medicines or prescription drugs without proper licensing.
• Any listing that violates Kenyan law.

Pricing commitments: Prices stated on your listings are binding offers. Once a buyer has paid the contact unlock fee and reaches you, you must honour the listed price for the quantity available at the time of contact, unless that stock has already been sold to another buyer.

Direct transactions: All payments for goods and services are made directly between buyer and seller. eMarket does not hold, process, or guarantee payment for goods. Sellers should exercise due diligence. We recommend face-to-face transactions with product inspection before payment for high-value orders.

Extension service fees: If you are an extension officer listing services, your listed fee is indicative. Final pricing may be agreed with the farmer before the service is delivered.

Platform fees: Listing is free. The platform charges buyers a contact unlock fee (currently KES 30, subject to change with 14 days' notice). Sellers do not pay a commission on individual sales. Subscription plans may be introduced in future with advance notice.

All badges may be revoked if we find evidence of misrepresentation, account sharing, or fraudulent activity.

You may earn referral credits by referring new sellers using your unique referral code. Referees who register with your code receive a discount on their first subscription payment. Credits are awarded to you once the referred seller completes their first paid transaction on the platform, this ensures credits are earned from genuinely active accounts.

• Credits have no cash value and cannot be transferred or withdrawn.
• Credits may be applied to future platform subscription fees.
• Abusive referral activity, creating fake accounts, self-referral via secondary numbers, or coordinated abuse, will result in forfeiture of all credits and immediate account termination.
• We reserve the right to modify, pause, or discontinue the referral programme at any time with reasonable notice.

By uploading photos, descriptions, or other content to eMarket, you grant e-Poultry Ltd a non-exclusive, royalty-free, worldwide licence to display that content on eMarket and related e-Poultry properties for as long as the listing is active. You retain full ownership of your content. We will not use your content for advertising without your explicit consent.

• Treat all buyers with respect. Harassment, threats, or discriminatory conduct towards buyers will result in immediate suspension.
• Respond to buyer enquiries promptly and in good faith within a reasonable time.
• Extension officers must only offer services within their professional competence and valid licence scope.
• Do not attempt to move transactions off the platform in order to avoid the contact unlock system.

You are solely responsible for the goods and services you list and provide. You indemnify e-Poultry Ltd against all claims, losses, and damages arising from your listings, products, services, or conduct towards buyers or third parties.

eMarket is a listings platform only. We are not responsible for the quality, safety, legality, or availability of goods or services listed by sellers.

We may remove listings or suspend accounts that violate this Agreement at any time without prior notice. Serious violations, including fraud, listing prohibited items, uploading false documents, or abusing the referral system, will result in permanent bans. Suspended sellers may appeal by emailing support@e-poultry.com within 14 days of suspension.

We may update this Agreement. Material changes will be communicated via SMS to your registered number and displayed prominently on the platform at least 7 days before they take effect. Continued use of the platform after that date constitutes acceptance.